{"id":4298,"date":"2022-11-15T11:13:00","date_gmt":"2022-11-15T11:13:00","guid":{"rendered":"https:\/\/www.thebathcollection.com\/inspiration\/personalizacion-hotelera\/"},"modified":"2025-10-06T20:10:21","modified_gmt":"2025-10-06T20:10:21","slug":"hotel-personalization","status":"publish","type":"inspiration","link":"https:\/\/www.thebathcollection.com\/en\/inspiration\/hotel-personalization\/","title":{"rendered":"Hotel customization"},"content":{"rendered":"<p class=\"wp-block-paragraph\">We step inside the Hotel Sol Boutique to explore every corner, guided by its director, Patricia D\u00edaz, and the designer responsible for making each room unique, Cintia D\u00edaz.<\/p>\n\n\n\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"How to create unique hotel rooms\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/NkISI0lWrCE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Patricia D\u00edaz D\u00edaz is a tourism graduate, specializing in <em>Revenue management<\/em> and has taken various management courses in hospitality.<\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><a href=\"https:\/\/www.thebathcollection.com\/en\/blog\/2022\/11\/sol-boutique-hotel\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"View full project (opens in a new tab)\">View full project<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Since 2015, she has been associated with Mara Group Hotels. She began by managing the Hotel Faro de San Vicente, then moved on to lead the Hotel Puerto de Llanes, and in 2020, she was involved in the opening of the newly launched Hotel Sol Boutique in Santander. Since May 2021, she has been managing the hotel group, which strives to provide quality accommodations with fantastic facilities, as well as exceptional amenities and services.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.thebathcollection.com\/wp-content\/uploads\/2025\/10\/patriciadiaz-2-1024x707.jpg\" alt=\"\" class=\"wp-image-5743\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The Mara Group emerged from a shared passion for travel and a desire to share the beauty of the Mara with others. We wanted to create an experience that was more than just a place to stay, but a chance to truly immerse oneself in the natural world and connect with the local culture.\n\nWe offer a variety of accommodations designed to suit different preferences and budgets, while always maintaining a focus on comfort, sustainability, and integration with the natural environment. Our offerings include:\n\n*   **Luxury Tented Camps:** For those seeking an indulgent yet authentic safari experience. These tents offer spacious living areas with comfortable beds, en-suite bathrooms with hot showers, and private verandas with stunning views of the Mara.\n*   **Eco-Lodges:** Emphasizing harmony with nature, our eco-lodges are built with sustainable materials and utilize practices that minimize our environmental footprint. They provide comfortable rooms and common areas, often with panoramic vistas.\n*   **Boutique Camps:** Smaller, more intimate camps that offer a personalized service and a unique, curated experience. These are perfect for travelers looking for a tranquil and exclusive getaway.\n\nWhat distinguishes the Mara Group is our unwavering commitment to:\n\n*   **Authenticity and Immersion:** We strive to offer an experience that goes beyond game drives. This includes opportunities to learn about Maasai culture through interactions with the local community, guided bush walks, and traditional meals.\n*   **Sustainability and Conservation:** We are deeply committed to protecting the Mara ecosystem and supporting local conservation efforts. This commitment is reflected in our operational practices, from waste management to sourcing local produce. We believe in responsible tourism that benefits both the environment and the local people.\n*   **Exceptional Service and Personalization:** Our team is dedicated to ensuring every guest has an unforgettable stay. We pride ourselves on our warm hospitality, attention to detail, and ability to tailor experiences to individual needs and desires.\n*   **Breathtaking Locations:** We choose our locations with care, ensuring they offer prime wildlife viewing opportunities and stunning natural beauty, allowing our guests to feel truly connected to the heart of the Mara.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mara Group was created because the owners gradually opened new hotels, and we wanted to create a common brand for all of them, a single image. Regardless, because we offer three different categories, two, three, and four stars, and each one has its own services, its own demands, its own target market... But what we wanted was for all of them to have one image, one protocol, one way of doing things. That's where the need to form a small hotel chain to group them all together came from. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>The Hotel Sol Boutique has just opened, located in 19th-century palaces. What made you acquire the property? What is unique about it?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Well, the property's appeal is that it's love at first sight just by looking at its exterior. That's exactly what happened to the owners when they saw it; it was love at first sight. And above all, they saw from the outset that it had great potential to be a hotel, and a four-star one at that. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Architecture has a beauty... the building is beautiful and then the location, of course, is in a central area. And all of that led them to the idea that a unique building, protected by Heritage, could be an added value to offer clients.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What has the reform process been like? How did you manage to unify both palatial residences? It is assumed that you respected the original design but adapted it to new times? How did you achieve all of this?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It's been complicated, it's been very long, because, as you rightly say, there are two palaces, two completely different areas. One is for housing, the other, well, an academy and commercial spaces.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What importance does it have for the hotel that each of the rooms is personalized?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Well, that's the fundamental idea. Everything was based from the beginning on each one being different. We never considered standardization of the rooms or the bathrooms at any point. It had to be unique. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">There are four pillars, let's say they are the foundation of this entire project. The location, of course, the building itself, which is beautiful, the very personalized, very familiar customer service, and then the design, the design of each room, of each bathroom. We conceived it as if it were a small art gallery, a small museum: each room had to be a work, an image, a painting... And that was what we wanted to offer as added value to the customer, that when they entered the room, they wouldn't want to leave it. That's what we were looking for.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/www.thebathcollection.com\/wp-content\/uploads\/2025\/10\/cintiadiaz-2-1-1024x707.jpg\" alt=\"\" class=\"wp-image-5744\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Designer Cintia D\u00edaz is responsible for giving each of the rooms a unique style, just as the owners wanted.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cintia D\u00edaz holds a degree in Fine Arts from the University of Salamanca and studied runway lighting in Milan. She expanded her studies with postgraduate courses in Industrial Design and Interior Design Technician. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">She combines her professional projects with her work as an art and drawing teacher, all of which allow her an interesting plasticity when creating. She is fascinated by the interaction of colors, is not afraid of black, and enjoys unexpected designs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>We assume that tackling the interior design project for an iconic building is a challenge. How do you approach this work?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It's a very big responsibility because it's an iconic building in Santander, an imposing building that must be respected. But, truthfully, I did it with a lot of calm and confidence. The owners wanted it to be modern from the start, with each room totally different from the others. But they gave me complete freedom to create the spaces I wanted. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So it has been very comfortable working with them, as I was saying, due to the freedom they've allowed me. And then what's behind it is a lot of work because there are so many spaces, each room, which is 19 multiplied by two, because the bathroom has to be designed in coordination with the room. So it takes a lot of work. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Along these lines, how has that personalization of each room been achieved? <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Each room is different in itself, which means each one has its own personality. Then there are some that have an object that stands out above the rest, and everything else acts as a choral accompaniment around that object, giving it more personality than the others. But anyway, each one has a theme or an object, an ambiance, a reference, something cultural or thematic that makes it have a personality in itself.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>For equipping the rooms, you opted for local brands, one of them Bathco. What made you choose products from this brand?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The property had already contacted Bathco because they are a reference. Bathco is a reference in bathroom design and also because they are local. When I was able to go to their showroom, I saw they had a very extensive catalog. I was at the exhibition and they had a lot of sinks, for example, which allowed me to play a lot with what I already had in mind. And furthermore, you realize that there are quite striking things too that could, that could work for me there. Golden sinks, there are some made of stone, etc. So, it's not the typical things you can find. Therefore, it gave me a lot of solutions. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>To give the rooms a different feel, you've worked with artists from Bathco Atelier. How did this collaboration come about? How was the creation of each of the elements made for each of the spaces?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Well, I learned about the Atelier a bit late, but the truth is that it helped me a lot because I had some very creative ideas that I couldn't find.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The Atelier is very flexible. It's run by someone who is an artist and comes from the same world I do, which is the world of the arts. We've understood each other very well. From the beginning, they perfectly understood my perfectionism with colors, formats, or textures... because they see things the same way. But in this case, with the person running the Atelier, there has been very fluid communication. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">My ideas that I would transmit to them with sketches and designs. Then they would send me the process as it advanced. So everything has gone very well, it has been very easy, and I have a very good impression of this collaboration. <\/p>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\"><a rel=\"noreferrer noopener\" aria-label=\"See how the pieces were made (opens in a new tab)\" href=\"https:\/\/atelier.thebathcollection.com\/atelier\/proyectos\/hotel-sol-boutique\/\" target=\"_blank\">See how the pieces were made at Bathco Atelier <\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>In the hotel room bathrooms, you can see some of the techniques used at the Bathco Atelier (painting, decal design, and manual application). What does this artistic and artisanal work bring to this type of hotel? <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Man, I think it's an added value. They're unique pieces you won't see anywhere else and they were created exclusively for this hotel. Then, if they're not reproduced elsewhere, it's a plus in design quality, both artistically and aesthetically. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tell us about the Chinoserie mural<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I can tell you that the entire room, just like the bathroom, originated from the wallpaper. I fell in love with that wallpaper, and from that wallpaper, the rest of the room was created. It was all centered around that wallpaper. So I don't remember very well if Andr\u00e9s de Lostal gave me the idea. I've worked closely with him, and we worked very well together. He told me, \"Why don't you repeat it?\" He talked to me about the Atelier and said, \"You can create this same tile.\" And I said, \"Well, the truth is, that would be great, it would be a completely different bathroom,\" and it turned out very well. The truth is, I'm very happy with that bathroom. I really like that bathroom, and everyone who sees it likes it a lot; it makes quite an impact on them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>And the Anastasia mural<\/strong>?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Regarding the Anastasia mural, I had already seen this image, which is from an Argentinian illustrator whose illustrations I really like. I got in touch with her to do this work, we paid for the rights to reproduce it, and from there the Atelier started doing tests. This was quite straightforward. <\/p>","protected":false},"featured_media":4301,"parent":0,"template":"","inspiration_categories":[53],"class_list":["post-4298","inspiration","type-inspiration","status-publish","has-post-thumbnail","hentry","inspiration_categories-historias"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Personalizaci\u00f3n hotelera - Bathco<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thebathcollection.com\/en\/inspiration\/hotel-personalization\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Personalizaci\u00f3n hotelera - Bathco\" \/>\n<meta property=\"og:description\" content=\"Nos adentramos en el Hotel Sol Boutique para conocer cada uno de sus rincones de la mano de su directora, Patricia D\u00edaz, y de la dise\u00f1adora responsable de que cada habitaci\u00f3n sea \u00fanica, Cintia D\u00edaz. Patricia D\u00edaz D\u00edaz es graduada en turismo, especializada en revenue management y ha realizado diferentes cursos de direcci\u00f3n en hosteler\u00eda. 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