Specifically, the website of the company specializing in the bathroom sector has been awarded in the online communication category. For this project, Zorraquino worked on a new information architecture and design that met the objectives defined by Bathco: improving navigability, developing a design and image adapted to the brand's current positioning, and enhancing web positioning.<\/p>\n
The result was a website organized with a content structure featuring intuitive and natural navigation that provides fluidity and coherence. All of this is set within a new design more in line with the company's communication strategy.<\/p>\n
The Red Dot Award is one of the largest design competitions where industry professionals present their projects with the aim of obtaining the prestigious \u2018Red Dot\u2019 distinction, a seal of international renown that entails numerous privileges.<\/p>\n
In the deliberation sessions, the 26 Red Dot jury experts individually evaluated the large number of submissions from designers and companies from a total of 46 countries.<\/p>\n
The award winners will receive their awards on November 4 at the Konzerthaus Berlin, followed by Designers\u2019 Night at E-Werk Berlin, where, for one night only, an exhibition of all award-winning projects will be presented, including Bathco's corporate website.<\/p>\n
Red Dot Awards<\/p>\n
The origins of the Red Dot Design Award date back to 1955. The now internationally recognized name and brand were created by Prof. Dr. Peter Zec in the 1990s.<\/p>\n
Currently, they have been internationally established as one of the most coveted seals that guarantee the quality of good design. In order to adequately evaluate the wide range of design projects, the award is divided into three competitions: \u201cRed Dot Award: Product Design,\u201d \u201cRed Dot Award: Communication Design,\u201d and \u201cRed Dot Award: Design Concept,\u201d each of which is held once a year. The Red Dot Award documents the most influential trends worldwide, and the awarded designs are exhibited in the Red Dot Design Museums.<\/p>\n