Bathco will be present at The Big 5
The Cantabrian company's sinks will be on display from November 21st to 24th at the Middle East's most influential construction fair.
Journal
Bathco is once again betting on this fair with the aim of consolidating its presence in the Middle East region. Construction and building professionals attending this event will witness the company's new products at stand C211 of the World Trade Center Dubai.
On this occasion, the Bathco space will feature pieces from the Gold & Silver collection, a series of sinks with gold and silver finishes that become the undisputed stars of the bathroom. Additionally, this collection offers the possibility of combining these metallic colors with prints that transform the bathroom into a warmer space with a lot of personality.
A new product that will be presented at this fair is microcement, an innovative material that stands out for the particularity of its finishes, which give sinks a special character. Another concept that is being very well received is the line of sinks decorated with Swarovski crystals. Bathco, in its continuous effort to innovate and seek new materials, presents this new line with different prints and textures to which the famous crystals are applied, thus achieving a new leap in the marketing of high-end sinks.
The Bathco Atelier project will also be present, showcasing its new catalog to the Arab world. This catalog features a collection of hand-painted sinks by the artists in our workshop, alongside Atelier Projects, an innovative concept focused on space personalization through artistic ceramic interventions. To demonstrate the workshop's capabilities, its Art Director, Emeric Minaya, will be at the stand to offer on-site creative proposals to clients interested in the Atelier project.
The Vintage Collection pieces will not miss the appointment, presenting new prints that will join the new catalog to be launched soon. Of course, David Delfín and Mariscal's pieces will also be on display.
Due to the success of the company's products among customers in the Emirates, one of the objectives for 2017 is to continue expanding its market in this continuously growing area. According to a report by BNC, “Dubai Construction Market 2016,” there are currently 3,700 projects underway with an estimated total value of 400 billion dollars.